I'm a huge ELLE magazine fan and have been since I was around 15. Therefore I am more likely to favour and trust the things said and sold in this channel more than others.
They recently posted this article:
"Best Fitness Tech That Actually Works"
http://www.elle.com/beauty/health-fitness/g25990/best-fitness-devices/?thumbnails
The wording of this title implies that they have figured out this crazy sector and, based on their target market, have got the best products for their viewers.
If you can get your fitness product posted on these sites do you even need to negotiate or convince people to buy it when these channels do it for you?
Here's 2 new fat burning measured devices on their list of must-haves:
https://www.fitbit.com/es/aria#i.1o265989oyfjrr
http://www.skulpt.me/
What do you think? Do these products need further selling now they've gone through one of the leading magazines of the world?
This sales blog helps you to be reflective about your learning to sell. This means that blog posts MUST NOT be a descriptive account of what you did but an opportunity to: share useful resources, tips with your peers on what works for sales; how and why you did what you did; what you now think about what you did; what ONGOING ITERATIONS you as an Individual need to make when securing YOURS AND YOUR TEAM goals and how YOUR TEAM has changed its assumptions. Make sure you evidence all your claims.
Toulouse Business School, Barcelona
